The Met is consistently described as a place that takes your breath away. To get New Yorkers to return for a second visit, all we had to do was remind them.
CW: Juan Camillo Garza
CW: Evan Caris
Constantly taking peoples breath away felt selfish. So we decided to give some back. Branded balloons were given away and tied around the city.
And a mailer.
We even made a soda-pop powered by our patrons.
And a public art piece.